Birthday Invitation: Gail's 50th

A friend planned a 50th birthday party for her mother, and for the invitation I created a quick layout for her. She printed and mailed them herself - it worked out perfectly!

Baby Shower Invitation: Baby Madison

With the exception of two couples, all of the friends and family I grew up with have had baby boys. Statistically, things are way off - of the 17 children I have known to be born in the past 10 years, 15 of them are boys!

So, I'm very excited to have welcomed a baby girl into the family, and I was delighted to create the invitations for Baby Madison's shower. The design was inspired by the purple bedding and black furniture chosen for the nursery, and the mom-to-be suggested the honey-jar favors.

The nursery bedding pattern:

The invitation:

A close-up of the ribbon-fastener that also served as the butterfly's antennae:

A cute little honey favor:

Gliadel Room Drop

GLIADEL Wafer wanted to promote their booth at the 2008 American Academy of Neurologists Convention. Emphasizing its "Extend Your Reach" tagline, this small room drop (using existing branding elements) held a small stretchy-hand toy, while also calling attention to GLIADEL's booth number and featuring the drug's fair balance.

Guest Book: Cape Cod

I was driven to create this ocean-inspired book after staying at our friends' home on the Cape on New Year's Eve of 2006. This one will nicely replace a makeshift guestbook in a 3-ring binder.

Invitations: Thank You Brunch

A lovely bunch of friends and family came to our rescue this summer when my mom became ill. Now that she is doing considerably better, she decided to invite a small bunch of these folks to a Sunday brunch. I wanted to help out, and quickly created a dimensional invitation with a little brunch-related poem attached to bottles of maple syrup.



The back of the card:

Polycystic Kidney Disease Mailer

Last year, I participated in the Boston Walk for Polycystic Kidney Disease (PKD). Because many people are uncomfortable making transactions on the web, I decided to create a mailer to request donations from our friends and family. The mailer featured our friend who has this disease.

Birthday Invitation: Megan's Sweet 16

For a last-minute "Sweet Sixteen" party, I designed an invitation in a pinch. With help from some design elements from iStockPhoto, I created an emailable invitation in a very short amount of time.

It's not something I'm incredibly proud of, but I did save (myself) some time, (the world) some trees and (my co-worker) some money!

Invitation: Habitat for Humanity Groundbreaking

Although I completed the required orientation process last winter, I finally felt I was in a place to send in my resume and get on the Marketing Committee for Habitat for Humanity Boston. My first project came along quickly, and required a very quick turn-around time. Although it was helpful that the director had a very clear vision of the design for this project, I am excited about future projects with them for which I hope I am able to lend a bit more creativity!

Below is an invitation to the groundbreaking for a new home in Newton.

Birthday Invitation: Grandma's 80th

I am very happy to have finally crafted this photo album for my grandma, who is now 81, featuring the invitation and photos from her surprise 80th birthday party at the fabulous Pittsfield Elk's Club.

The birthday invite:


The lovely coordinating album:

Restless Leg Syndrome: Proposed Ad Campaign

Below is a series of three proposed journal spreads I created for a new business pitch within my advertising agency. The cricket, illustrated under my art direction by Steven Salerno, represented the late-night jumpiness that patients with RLS experience. The cricket's brushstroke outlines were derived from the existing Neupro mark. This concept and execution played a large role in winning the global account for my agency.

Wedding Invitations: Josh & Twin

Our friends' June wedding will take place at Copia, a wine and food center in Napa Valley in California. I wanted to come up with a unique invitation design that spoke to the wineries of Napa without actually implementing illustrations of wine bottles, grapes, etc... To accomplish this, I employed cork paper — wonderfully crafted sheets of actual thinly sliced cork — and burgundy velvet ribbon to hint at the hue of red wine. I was inspired by a potential flower arrangement (chosen by the bride) containing chartreuse hydrangeas, and found that this color complimented both the decorative cork and rich velvet perfectly.






I made a guest book to go along with the invitations I designed for the lovely wedding we just attended in Napa Valley.



I also created a seating poster for the reception - rather than table numbers, each table was named "I love you" in a different language.



Placecards were created to match the chartreuse-based theme, held in place by corks, with wedding favor charity donation information Gocco screenprinted in gold ink on the back.




My friend, Kala, did a wonderful job with the table names and settings!

Baby Shower Invitation: Baby Tyler

My cousin's baby shower is in April, and she is planning a jungle decorating theme for the nursery (based upon a style currently available at Target). I decided to match her chosen theme as I designed the invitations to her shower, using fun paper from the Paper Source (from which I created the little elephant illustration).


A close-up:

Big Brothers Big Sisters Campaign

This project involved a 4-poster series created through a pro-bono arrangement at my agency. The final posters (not the four you see below) were the result of collaboration, but all of the creative work in the series I have included here is my own. The client wished for the posters to communicate the idea that being a Big Brother brings as much joy to the "Big" as it does to the "Little."

Neupro Trade Show Booth Graphics

Below are examples of my experience creating large-scale graphics for national and international convention booths.

Boston AAN Convention:


Amsterdam/Global Marketing:

FACE Logo

This intra-company logo was designed to designate a select group of regional communications appointees within Alliant Pharmaceuticals. The logo utilizes the "A" from the existing Alliant logo.



Below is the Alliant Pharmaceuticals logo. (I apologize for the size of this image. Alliant Pharmaceuticals has since been purchased by Sciele Pharmaceuticals.)

Birthday Invitation: Dad's 60th

My dad turned 60 a few weeks ago, and as I approached the design for his invitation I decided not to go the "Over the Hill" route. Rather, I thought I'd put being 60 years old in perspective, comparing my father (upper right) to a number of celebrities that were born in the same year. What better location to see a bunch of headshots together than in a high school yearbook? So, I mailed the invitations in a dark purple envelope reminiscent of dad's high school colors.

Baby Shower Invitation: Baby Jack

I designed a baby shower invitation for my cousins and their soon-to-be born baby Jack. Obviously a play on the Jack of Hearts, there were 8 different "baby blanket" designs on the backside of the invitations. (Not that the recipients knew there was more than one version, but I did!)


A few examples of the printed invitation backs:

Turtle Feet Branding

Turtle Feet is a learning center for children that offers classes that utilize the arts to emphasize academic subjects. The name of the company came from the owner's nostalgia for an art project that she had completed as a child, creating a turtle with a rock, glue and popsicle sticks. I designed Turtle Feet's logo with this in mind, maintaining a childlike feel with the appearance of a construction paper craft cut-out. I also designed (but do not maintain) the website for this unique company.

Berkshire Writers Room Logo

In July 2006, the Berkshire Writers Room announced that they were looking for a (free) logo design. I thought a great deal about this project, although due to my upcoming wedding, I had very little free time. Though I realize there is a great amount of writing and art inspired by the Berkshires, none had such a strong visual representation to me as Herman Melville's Moby Dick. Melville found the shape of Mount Greylock, as seen from the view of his study at Arrowhead, to resemble the back of his famous whale emerging from the water.

In my logo design, I decided to use the specific contour of Mount Greylock as seen by Melville (gathered from photos), while also showing the result of his inspiration—the whale. It is my hope that this new logo will be reminiscent of Melville's inspired writing and Berkshire pride.


Unfortunately, they seem to have never made a decision and continue to lack a visual identity.

Lee's Eggrolls Label

To help out a fellow freelancer, I was asked to contribute a layout option for a food product label. I thought it would be fun to incorporate the eggroll shape into the typography, and below is my solution:

Ads for The Alewife

I created a number of advertisements for a local North Cambridge newspaper that is no longer in print. This type of work isn't always the most exciting, but I enjoy creating the quick layouts, designing small rectangles of space that retain visual interest despite often being overloaded with information. Below are some examples of my contributions to "The Alewife":