Showing posts with label McK Healthcare. Show all posts
Showing posts with label McK Healthcare. Show all posts

2008-04-01

venn5 Bioconsulting

venn5 is a small, newly established bioconsulting firm who has united five specializations within the oncology field to assist businesses in need of their expertise. For them, I created a clean identity with a chemistry-inspired Venn diagram at the core of their logo.

This logo was selected as a winner for viewing at the 2008 Annual Rx Club Show!




I also designed the company's website:

2008-03-01

Movers and Shakers Trivia Scorecard

This card was created for trivia contest contestants to easily record answers and calculate scores at a company-sponsored event.

Lice Product: Proposed Ad Campaign

Below are concepts and layouts proposed for the launch of a new pesticide-free lice shampoo. All other lice products on the market contain chemicals that can be harmful to both people and the environment, and I hoped to emphasize this product's novel, safer contents in my layout and headline development. In the end, the brand team chose a different visual direction for their product, which has not yet been launched.



2008-01-01

Gliadel Room Drop

GLIADEL Wafer wanted to promote their booth at the 2008 American Academy of Neurologists Convention. Emphasizing its "Extend Your Reach" tagline, this small room drop (using existing branding elements) held a small stretchy-hand toy, while also calling attention to GLIADEL's booth number and featuring the drug's fair balance.

2007-05-01

Restless Leg Syndrome: Proposed Ad Campaign

Below is a series of three proposed journal spreads I created for a new business pitch within my advertising agency. The cricket, illustrated under my art direction by Steven Salerno, represented the late-night jumpiness that patients with RLS experience. The cricket's brushstroke outlines were derived from the existing Neupro mark. This concept and execution played a large role in winning the global account for my agency.




2007-01-01

Big Brothers Big Sisters Campaign

This project involved a 4-poster series created through a pro-bono arrangement at my agency. The final posters (not the four you see below) were the result of collaboration, but all of the creative work in the series I have included here is my own. The client wished for the posters to communicate the idea that being a Big Brother brings as much joy to the "Big" as it does to the "Little."




Neupro Trade Show Booth Graphics

Below are examples of my experience creating large-scale graphics for national and international convention booths.

Boston AAN Convention:


Amsterdam/Global Marketing:

2006-12-01

FACE Logo

This intra-company logo was designed to designate a select group of regional communications appointees within Alliant Pharmaceuticals. The logo utilizes the "A" from the existing Alliant logo.



Below is the Alliant Pharmaceuticals logo. (I apologize for the size of this image. Alliant Pharmaceuticals has since been purchased by Sciele Pharmaceuticals.)